The best local Muslim-friendly brands in Singapore

Minimalists will appreciate Naezily’s understated and elegant designs, from their ribbon kaftans and baju kurungs to the kebaya sets. You won’t find many options with loud prints here, but their pieces come in a variety of colours including pastel peach and muted browns. New mothers can browse their breastfeeding zip kaftan collection – the dresses come in a comfortable loose fit and feature a front zipper. While male clothing options are slightly lesser, the matching sets from the Taufik Batisah collection (yes, the Singapore Idol winner) are not to be missed. 

Simply Rays makes shopping for the whole family quick and easy – they have a selection dedicated to family sets, in various colours and prints to match your family’s vibe. The brand also introduced an eco-friendly line consisting of hijabs, polo t-shirts, and children’s apparel. Do note that some clothing requires a pre-order, so plan ahead and cart out in advance to avoid disappointment. 

Planning a pastel perfect Raya? This modest wear designer’s got your back. Besides the usual suspects of solid pastel hues, Adrianna’s clothing and shawl designs also include multi-coloured patterns that draw enough attention to the wearer without going over-the-top to steal the show – a minimalist’s dream. There are various styles too, such as an A-line dress, mandarin-collared fit, and baju kurung pahang. If you’re looking to shop for the whole fam, the online catalogue also offers matching styles for both men and kids.

Sleek and minimal – these words might come to mind when browsing designer Adlina Anis’s collection. Each piece is thoughtfully designed from start to finish, from the turbans to the shawls. Besides hijabs, the brand carries wardrobe essentials such as blouses, t-shirts, and shirtdresses. Adlina Anis has also been pushing the envelope in modest wear, such as earphone-friendly hijabs, versatile tri-scarves, and the sporty Aqua Sol series.

Meem Clothings does one product and does it well – this local fashion brand designs headscarves mainly for hijab-wearing Muslim women, although it can be worn as a regular shawl too. But don’t expect to find dull, solid-coloured scarves. Instead, its offerings run the gamut from trendy tassels to pastel floral prints inspired by Japan’s springtime and deep browns and oranges inspired by Dubai’s deserts. The scarves are designed in-house and digitally printed on quality satin silk – a flowy material that drapes well on the body and flutters in the wind.

Nothing but good vibes here – this online clothing brand offers modest fashionistas a myriad of swoon-worthy designs that will turn heads. The stylish modern-meets-modest designs include bold, floral frocks that are made for Singapore’s warm weather. Browse through its catalogue of classic kaftans, fairy maxi dresses, satin kimono tops, and co-ord sets at affordable prices. While you’re at it, complete your shopping with its range of versatile shawls.

Two sisters took a chance on a rundown shop during the Covid pandemic and revamped it into a Muslim-friendly nail salon. Hey Cali offers a range of beauty services, from henna nails and Epsom salt spas to calluses treatments. Opt for the Cautious manicures and pedicures if you prefer Halal and water-permeable polishes. The salon provides maximum privacy with private curtains installed at every seat, and they’ve thoughtfully included a small prayer space so customers won’t miss out on the obligatory prayers. They also sell Halal-certified instant henna and peel-off henna nail polish that’s great for a quick DIY session at home.

Pearlista makes a great salon for Muslimahs. That’s right, only ladies are allowed. Aside from the standard cut, wash, and blow, the salon offers scalp treatments, rebonding, and hair restorative treatments at affordable prices. Slots are usually fully booked here, so be sure to make an appointment online before bringing your untamed tresses to any one of its three outlets in Woodlands, Clementi, and Orchard.

It’s a girls’ party over at Karva Hair Salon. This Halal ladies-only hair salon is where ladies who wear hijab let their hair down – quite literally – and get their manes cut, treated and coloured. Karva uses only Halal-certified or botanical-based products in the salon and has increasingly become popular for its creative colour services in its three outlets. Besides getting your hair done, there are facials and body treatments including laser hair removal available at the salons, so a trip to Karva can very easily turn into an all-out pampering session. And if your nails are looking a tad crusty, book a classic manicure too. Kids can join in on the fun as well and go for a kids mani or pedi from $16. Those who need to stock up on Halal-friendly beauty and makeup products can browse various brands such as Zahara and Wardah on Karva’s website.