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Move over hygge, here’s hwyl. A Welsh word without literal translation, it means a feeling of emotional fervour and joy – peaceful or adrenaline-fuelled. You’ll find it’s said and felt by those who live there often in day-to-day life. 

If you’re wondering how to maximise your hwyl exposure, we have the answers for you. From coastal hikes to spa days, quaint castles to modern dining. It’s all here, in this assuming, untouched pocket of south-west Wales. 

Win a dreamy getaway to the Welsh countryside by entering our prize draw below!

Photograph: Visit Wales
Photograph: Visit Wales

Friday evening

Tenby is probably the most well-known destination on this trip. The colourful seaside town is a popular destination for locals and tourists alike, and is a buzzing spot in the summer months. But don't be tricked into thinking it's a seasonal destination, you’ll find yourself having a beautiful time all year round.

In the town itself, there’s a load of independent spots to enjoy. As you’ll arrive later in the day we’d head to Tenby Brewing Co. for independently owned craft beer (and great street food) and then for something similar but different, round the night off at Tap & Tân

Photograph: Visit Wales
Photograph: Naomi Llewellyn

We'd recommend staying at The Dunes, Tenby, a gorgeous four-star boutique hotel right next to Tenby Golf club, and just a short walk from the town centre. The on-site restaurant has two AA rosettes, so good eating is guaranteed. 

Or if you enter our prize draw, you'll find yourself staying in a chic eco-lodge with a Fforest Nature Spa Experience!

If you’re getting to Wales by car, or even decide to rent one from Carmarthen after getting the train from London Paddington, you could use Tenby as your base the entire time. This would open up more remote exploration, especially along the Pembrokeshire Coast Path (which offers a 186-mile-long walk as well as endless beaches, cliffs and estuaries). If you’re making the most of public transport, however, we’d move on to Narberth. 

Photograph: Visit Wales
Photograph: Visit Wales

Saturday morning 

In the morning, make use of Tenby’s three miles of beaches, known as North, Castle, and South Beach, as well as the harbour. Walking across them is lovely in itself, but it's worth trekking up to a vantage point for prime photography opportunities. From there, stop off at Loafley Bakery & Deli Co. for Welsh cakes prepared freshly on the griddle in front of you (eat them while they’re warm on a bench overlooking the beaches). Then, head on to Narberth, just fifteen minutes by train.  

Photograph: St Brides Hotel and Spa
Photograph: St Brides Hotel and Spa

Saturday afternoon 

The high street in Narberth exemplifies just how fulfilling village life can be, on each side of the street you’ve charming buildings (many are listed) and award-winning shops from butchers to antique dealers. After browsing these, we’d stop off for lunch at either the Spanish deli-cafe Ultracomida or the vegetarian spot, Plumvanilla Cafe.

Then, we’d pop back on the train to Saundersfoot which takes around 15 minutes. Saundersfoot is another coastal town, with a lovely long and flat beach as well as a harbour in which you’ll often find children fishing for crabs. Up on the cliff overlooking such scenery is your accommodation: St Brides Hotel and Spa. The treatments are as good as the views.

Or, if you enter our prize draw, you could end up treating yourself to a Nature Spa Experience at Fforest Farm...

Photograph: Aaron Wiliamson
Photograph: Aaron Wiliamson

Saturday evening 

Post-pamper, it’s time for culinary hwyl to reach its peak. Lan Y Mor, which overlooks Coppet Hall beach, is a beautiful building, combining wood and glass to make the forest meet the sea in a very Grand Designs sort of way. Inside, the magic only increases. The menu is inclusive but inspired, showcasing Welsh produce at its finest, and a focus on local food. Some of the fish is quite literally from the sea its guests look out onto. 

Sunday morning 

After a nice breakfast at the hotel, if you’re feeling active, you could walk along the beach and then follow the coastal path as far as one of its endpoints, in Amroth, or stop at Wiseman Bridge. From there, it’s a short cab ride to Laugharne. 

Photograph: Visit Wales
Photograph: Visit Wales

Sunday afternoon 

Laugharne is a wonderful, quaint town steeped in literary and Norman history. Spend a couple hours walking around the well-preserved castle (Laugharne Castle, Cadw), walk along the cobbled road and down to the stunning estuary, and follow the path toward Dylan Thomas’ boathouse and writing shed. These are the buildings where the famed poet lived and wrote – you can peep into both, which have been left pretty untouched since his time there. If you want, you can also visit his and Caitlin’s grave, it’s a small unassuming white cross in the graveyard to the right of St Martin’s Church, over a small bridge and toward the top of the site. 

Laugharne also has a great food and drink scene, The Ferryman (also known as Ferrymans Delicatessen) is an ideal spot to pick up provisions for the journey home. 

Photograph: Visit Wales
Photograph: Visit Wales

Sunday evening 

With your hwyl-meter at full, it’s time to leave this still, quaint, beautiful part of the world and head back to the smoke of the city. Carmarthen is thirteen miles from Laugharne and has direct routes to London and Manchester. Keep topped up on this joyous, peaceful feeling with a couple of Welsh cakes alongside a coffee from the train trolley, there is simply no other way. 

Win a weekend away with Visit Wales! 

We’re allowing you to feel the hwyl for yourself with an unforgettable holiday to Wales. Fill out your details below and you’ll be entered into a prize draw where you can win a two-night Nature Spa Experience at Fforest Farm staying in a gorgeous Osen Dome. It's an experience worth £820, with travel expenses (up to the value of £150) on us! so we highly recommend you enter.

Find out more about the land of hwyl here.

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Fancy dropping by London’s highest restaurant? Well, here’s your chance. Lucky Cat by Gordon Ramsay is now open on the 60th floor of 22 Bishopsgate – making it officially the highest place to enjoy brunch in the capital.

You could be sipping expertly-crafted cocktails and enjoying a menu of beautifully crafted Asian-inspired plates, all while soaking up 360-degree views of the city with this extraordinary prize. The best part? You can enjoy it with nine (yes, nine!) of your favourite people. 

Lucky Cat by Gordon Ramsay
Lucky Cat by Gordon Ramsay

Taking place every Saturday, Sunday and bank holiday, this, quite frankly, stunning brunch will immerse you in the ultimate Lucky Cat experience, complete with the restaurant’s famous sushi platters, bottomless bao buns and lucky lollies. This experience is elevated even further with your choice of bottomless Champagne, prosecco, cocktails or draught beer. 

With a world-class bar and live DJ sets, Lucky Cat by Gordon Ramsay delivers a vibrant atmosphere every day of the week – making it an unmissable destination for dining and drinks. 

Lucky Cat by Gordon Ramsay
Lucky Cat by Gordon Ramsay

Win a sky-high brunch experience for ten guests at Lucky Cat Bishopsgate simply by filling out the form below. You don’t want to miss it. Terms and conditions apply.

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We all know the songs, we’ve all seen the films, we all know the musical by heart. Are there any other bands as culturally embedded into our lives as ABBA? Doubt it. If you’re a living, breathing Dancing Queen then this is an afternoon tea you won’t want to miss.

Whether you’re a native Londoner or a curious visitor to the city, Strand Palace’s MAMMA MIA! Afternoon Tea is not to be missed. A theatrical treat created in partnership with the iconic musical, this daily experience is on until November and is suitably found just a three-minute walk from the Novello Theatre (right in the middle of central London), where you can catch the live show afterwards. 

Better yet, we’re giving you the chance to win an afternoon tea for two, completely free of charge!  

Tuck into a menu inspired by the magic of the musical, featuring a delightful selection of treats that bring the story of Donna and Sophie to life. Showstopping treats include the Sophie's Dream Lemon Drizzle Gateau, topped with a candy floss cloud and the Gimme! Gimme! Gimme! dark chocolate midnight cake with hazelnut praline. Our highlight? Donna’s Dynamo coconut macaroon, a shimmering coconut macaroon filled with citrus curd – because what’s a West End show without a little sparkle?

Whether you’re after a pre-theatre bite or a memorable afternoon in an iconic part of London, this experience is not to be missed! Even if you’re not the winner of our competition, you’ve got a good excuse to gather the girls together for a fun (and affordable) treat that’s steps from Covent Garden – ideal for birthdays, hen parties and special occasions alike.

The adult afternoon tea is priced at £43 per person, with a children’s option available for £25. For those looking to elevate the occasion, private hire packages held in The Palace Tea Parlour at Strand Palace hotel start from £70 per person, including free-flowing bubbles. To be guaranteed a spot, book a table here

And, if you’d like to be in with the chance of winning a MAMMA MIA! Afternoon Tea experience for two, simply fill out your details below! Terms and conditions apply.

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