Here’s how to win Starbucks For Life this holiday season

Here’s your chance to win BIG
Starbucks for life
Starbucks
Written by Time Out (Kiki Waldorf). Paid for by Starbucks
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There’s so much to look forward to each festive season — hanging lights, trimming the tree, eating festive foods, celebrating with friends and family, to name a few. But so many of these delights are also to-dos, making this time more than a little hectic and stressful. Shopping, hosting events, and continuing traditions takes effort, and that’s piled on top of your usual day-to-day obligations. The holidays only happen once a year, so we tend to put pressure on ourselves to "make it all happen". Fortunately, there’s one holiday tradition that’s fun and rewarding, that doesn’t add another to-do to your list — and that’s playing Starbucks For Life.

Starbucks
Starbucks

What’s Starbucks For Life?

Every year around this time, Starbucks launches Starbucks For Life, the holiday game that doles out prizes like gift cards, free drinks, and bonus stars as well as exclusive merch to those who play. Players even have the chance at the Grand Prize: a daily credit for one free Starbucks item per day for 30 years. Yep, a free hand-crafted beverage or food item every day for 3 decades (in other words, you’d be living the dream). The game is the perfect opportunity to sample Starbucks’ holiday drink menu, which, this year, features the classics—the Peppermint Mocha, Caramel Brulée Latte, Chestnut Praline Latte, Irish Cream Cold Brew, and Toasted White Chocolate Mocha Frappuccino—as well as a brand new drink, the Iced Sugar Cookie Almondmilk Latte! More than 2.7 million prizes will be given away this year, and now you can play for a chance to win. 

How do you play? What can you win?

The game is straightforward and fun, all you have to do is download the Starbucks app and become a Starbucks Rewards Member. Once you have an account — becoming a Starbucks Rewards Member is free — you're ready to play. (Of course, if you’re already a member, you can just start playing!)

Each qualifying purchase you make at Starbucks (up to two per day) earns you a 'play' in the Starbucks For Life game. You can also earn additional plays by competing in weekly challenges. To get started, just tap the snow globe when you log into the game at the link above. Every play earns you either an instant win (woohoo prizes!) or a game piece you can collect to earn extra-festive prizes. An insider tip: make sure to use your Starbucks app to pay for your purchase, so you can collect stars that can be redeemed for rewards, and win extra game plays in Starbucks For Life. 

If you’re one of 10 lucky folks to win the ultimate Starbucks For Life prize, you’ll get a free food or drink item at Starbucks every day for 30 years. Playing the game also gives you the chance to win free Starbucks for one month, three months, six months, or a year. Other prizes include: 

  • A Limited-Edition Ravensburger Puzzle  
  • Starbucks For Life exclusive beanie
  • Handcrafted beverages
  • Gift cards
  • Exclusive merch

Whether you’re a Starbucks regular or a newbie, Starbucks For Life is the easiest way to sprinkle some holiday magic into every day. Follow this link to get started (and try the new Peppermint Mocha, trust us). 

No purchase necessary. Legal residents of the 50 United States (D.C). 18 and older and who are members of the Starbucks® Rewards loyalty program at the time of entry. Void where prohibited. Starbucks Partners (employees) are not eligible to win prizes. Participating stores only. Promotion ends 1/3/22. For Official Rules, how to enter without purchase, prizes, and odds, visit https://www.starbucksforlife.com. Sponsor: Starbucks Corporation, 2401 Utah Ave. S, Seattle, WA 98134.


Starbucks For Life means the winner will receive a daily credit for 30 years for one free food or beverage item at participating Starbucks stores in the U.S. Excludes alcohol. Starbucks for a year, six months, three months, or one month will be fulfilled as a daily credit for one free food item or standard menu beverage during the time period specified, which can be redeemed at participating stores. Entrants can receive a maximum of two plays per day plus bonus opportunities to earn additional plays.

Game plays may be earned on eligible transactions at a participating Starbucks store. Purchases of alcohol, Starbucks Cards and Starbucks Card reloads are excluded. See starbucks.com/terms for details.

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