Panera is leaning into millennial cravings for their latest meal deal.
The most educated and most child-free generation is getting a treat, a Millennial Meal pairing an avocado toast and an iced coffee.
Inspired by National Avocado Day on Wednesday, July 31, Panera's using the tagline “Toast, Don’t Roast, Millennials" with a one-day special.
On July 31, customers of all generations can order via PaneraBread.com/MillennialMeal and get a free avocado toast with any purchase using the code “AVOTOAST.”
If you haven't yet joined Panera’s Unlimited Sip Club, it's also free throughout the summer. Sip Club members can order an included beverage—iced coffee, iced tea, soda, etc.—from Panera all day, every two hours, until August 31.
Avocado toast is new to Panera's menu, and available in two renditions, the Classic Avo and Garden Avo. The Classic is made with chunky avocado spread and everything bagel seasoning on thin-sliced Country Rustic Sourdough and priced at $3.49. The Garden Avo also uses chunky avocado spread, sliced tomatoes, everything bagel seasoning and garlic aioli on thin-sliced Country Rustic Sourdough and goes for $4.49. Both are included as a free promo on the July 31 special.
Those who want to save money in August can also take advantage of the much-anticipated return of Panera's sesame and blueberry bagels starting this week. And a special "Bagels are Back Sandwich Hack” lets you order full bagel at half the sandwich cost by ordering any whole-sized sandwich and customizing the bread to the bagel of your choice.