Lunar New Year is a time for renewal, celebration, and—if you’re lucky—a little extra prosperity. Panda Express, the largest family-owned Asian dining concept in the U.S., is embracing the spirit of the season with its fan-favorite Good Fortune Scratcher game, offering you a chance to win exclusive prizes, including a coveted $888 Panda Express gift card.
Through February 16, 2025, you can play weekly via the Panda Express Rewards app or website. Each week, one grand prize winner will take home the $888 gift card, while eight additional winners will score $88 gift cards. It's a modern, digital twist on the age-old tradition of giving red envelopes filled with money for the new year.
Beyond the game, Panda Express continues to position itself as a cultural bridge, sharing the stories and customs of Lunar New Year through engaging content and experiences. This year, the brand debuted The Invitation, a cheeky short story that highlights a phrase deeply rooted in Asian culture: “Have you eaten yet?”
The celebrations extend to a few college campuses with “Lunarsgiving,” a fresh take on Lunar New Year gatherings designed for students far from home. Panda Express will transform select locations in Missouri (91 Conley Rd Hwy 63 and East Broadway, Columbia), Arizona (908 E. Broadway Ave., Tempe) and Florida (11871 University Blvd., #100, Orlando) into festive hubs, offering immersive dining experiences filled with symbolic dishes and cultural elements. Those who purchase a Family Meal at participating locations will receive a Lunarsgiving Kit, complete with lanterns, red envelopes and banners, ensuring that no one celebrates alone.
Whether through scratchers, storytelling or communal meals, Panda Express is making sure that Lunar New Year is filled with good fortune, delicious food and meaningful connections.