Asakusa Awa Odori is returning for the first time since 2009 on July 1 this year. Enjoy a day of watching ten local Awa Odori dance groups, who will parade along Asakusa Rokku Broadway and Asakusa Yokocho from 4pm to 6.30pm.
This event is inspired by the tradition of Awa Odori that can be traced back to the 16th century in Tokushima, Shikoku. It’s said that a local daimyo plied his citizens with booze to celebrate the completion of the local castle in 1586, leading to a citywide outbreak of dancing in the streets. You can get a taste of that atmosphere at this Awa Odori event in Asakusa.