Having moved from Harajuku to Ikebukuro's P'Parco in October 2014, the home base of popular video sharing service Nico Nico Douga serves as a shrine to the deliciously geeky culture that's sprung up thanks to the site. Nico Nico Honsha houses an official shop, a theme café and a pro-grade studio while also hosting occasional meet-ups for the Nico Nico community. Rotating its themes regularly, the café serves a variety of anime-inspired food and drink, including quirky creations like rice-only set meals, and boasts a unique online-to-reality ordering system: users broadcasting live to their fans while sitting at the bar counter occasionally get served special treats, courtesy of viewers using Nico Nico 'credits' to buy their favourite performer a little something.

Nico Nico Honsha
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