MadisonBlue is a Japanese born and bred label started by Mariko Nakayama, a stylist who has been active since the 1980s working with prominent magazines, ads and musicians. After a stint in New York City, Nakayama returned to Japan and founded her own brand inspired by the chic street styles as seen on New York's Madison Avenue.
Under the 'high casual' concept, MadisonBlue offers casual styles crafted with quality and authenticity in mind, enhancing the wearer's innate individuality and elegance. The new two-storey MadisonBlue Tokyo location in Aoyama boasts a well-lit interior with floor-to-ceiling windows. You’ll be able to browse the brand’s full lineup of mens- and womenswear, seasonal releases, and the Essential line, which features basic tees, button-up shirts, denim and more. Enjoy the in-store music and artwork while you're there, too.