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See a sky full of lanterns at the Tsunan Snow Festival in Niigata this March

Travel to Niigata prefecture for this breathtaking snow and lantern event on March 9

Emma Steen
Written by
Emma Steen
Former writer, Time Out Tokyo
Niigata Prefecture Tourism Association
Photo: Niigata Prefecture Tourism Association
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A town known to receive over three metres of snowfall a year, Niigata prefecture’s Tsunan is one of Japan’s snowiest destinations. Though the sight of frosted windows and thick blankets of white powder might delight visitors in search of a winter wonderland, the constant flurry of snow can grow tedious for locals, so an annual festival was conceived to lift spirits in the area. 

This year's Tsunan Snow Festival is scheduled to take place on March 9. Activities on offer include snow slides and cultural showcases, but the biggest spectacle is the sky lantern event at the New Greenpia Tsunan resort. 

Niigata Prefecture Tourism Association
Photo: Niigata Prefecture Tourism Association

Throughout the day, there will also be food stalls and pop-ups selling hot sake and other beverages to keep you warm.

The first and second round of ticket sales have already ended, but there are still limited tickets available online. Note that tickets include a parking space (you will have to take a shuttle to the event area) and one lantern to participate in the lantern festival.

This article was published on January 5 2023 and updated on January 16 2024.

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