Five bars across Japan mixing up shochu Negronis for Negroni Week 2024

Where to enjoy a Japanese twist on an Italian favourite, from Tokyo to Kobe and Kumamoto – all for a good cause

  1. Yakuboku
    Photo: Yakoboku
  2. Negroni Week 2024
    Photo: Campari
  3. Kokuteeru
    Photo: Kokuteeru
  4. Tigrato
    Photo: Tigrato
  5. Folklore
    Photo: Folklore
  6. Mimosa Pudica
    Photo: Mimosa Pudica
Written by Time Out. In partnership with Campari
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Negroni Week is back. The charitable celebration of an iconic cocktail will hold its 12th instalment this year, raising money for a worthy cause at around 12,000 bars in over 80 countries. The event is an initiative of Imbibe Magazine, in partnership with Campari, to celebrate one of the world’s most popular mixed drinks while doing some all-important fundraising. This year, donations will support the global charity Slow Food, an organisation founded in Italy in 1986 that promotes food sustainability, education, equity and diversity. 

During the event, held from September 16 to 22, participating bars serve traditional Negronis or innovative twists on the famous cocktail, donating a portion of their sales to Negroni Week. In Japan, expect to see bars around the country serving up Japanese variations on the Italian classic by incorporating regional shochu, local ingredients, and their distinctive approaches to mixology. Here are five bars where you can get involved this year.

Kokuteeru, Tokyo

Located a two-minute walk from Ikebukuro Station, Kokuteeru is part yakitori restaurant, part American prohibition-era cocktail bar. While chefs grill specially prepared chicken and seasonal vegetables over hand-selected binchotan charcoal, resident mixologists prepare everything from Japanese staples like umeboshi sours and lemon sours to Western classics like old fashioned and, of course, the Negroni.

For Negroni Week, the bar will be serving up their Wafers Negroni, a chocolate-inspired take on the classic. Complementing Campari and cacao-infused vermouth, the shochu base of the cocktail is Hachijojima’s Bakkan Nasakeshima, a barley shochu with a faint chocolate aroma. Drawing on a shochu tradition called maewari, the cocktail is pre-mixed in a ceramic container to create a softer, more mellow flavour profile.

Tigrato, Tokyo

Café and gelateria by day and cocktail bar by night, Tigrato has been attracting cocktail lovers to Rokubancho near Yotsuya Station for years. The venue offers a seasonally rotating roster of 15 homemade gelatos and a one-of-a-kind coffee-based cocktail menu in a warm, tastefully decorated and naturally lit environment. 

Tigrato will draw on Okinawan drinking culture this year, offering a Negroni variation with awamori and coffee as its base. Awamori is indigenous and unique to Okinawa and is said to be Japan’s oldest spirit. Made with long grain indica rice, it has an earthy and savoury flavour. Combining the bitterness of Campari, the fragrant tones of awamori and the richness of coffee, Tigrato’s offering this year is one to check out.

Folklore, Tokyo

Folklore in Chiyoda’s Uchisaiwaicho has developed a name for itself in Tokyo’s mixology scene in only two short years. While its minimalist architecture honours Japanese tradition, the menu emphasises innovation, mixing regional sake and shochu with Western liquors. Sourcing its products from distilleries around the country and regularly inviting guest bartenders, the bar has earned a reputation for creating contemporary cocktails that spotlight the characteristics of their hand-selected domestic pours. 

Folklore will offer an elegantly simple Negroni this year that combines Campari and Aokage, a barley shochu from Miyazaki's Yanagita Distillery. Made using two-rowed barley from Kyushu and offered only twice yearly, Aokage’s flavour profile is described as a cross between warm toast and cotton candy – a decadent pairing with Campari's bitter orange flavour.

Mimosa Pudica, Kobe

Heading southwest, another participant this year is Kobe’s Mimosa Pudica. After cutting his teeth at the award-winning D.Bespoke cocktail bar in Singapore, owner Sai Kousei returned to Kobe to open Mimosa Pudica in 2022. The bar offers modern and classic twist cocktails using local products from Hyogo prefecture and sake from Nada Gogo, a historic sake-brewing region of Kobe. 

Kousei’s Negroni offering will be his house signature, the MP Negroni. The cocktail offers an adventurous mix of rice shochu blended with Campari and Mizuho Kuromatsu Kenbishi, an aged sake from Kenbishi Sake Brewery in Nada Gogo. The drink is enhanced with a house-made sake vermouth infused with herbs and spices sourced from the surrounding area and garnished with a candied orange peel.

Yakoboku, Kumamoto

Named after the Japanese word for night jasmine, Kumamoto’s Yakoboku has been serving up locally inspired cocktails and sleek, minimalist vibes since early 2020. Set in a 150-year-old former ryokan (traditional inn), the bar has recently captured international attention, being named on the Asia’s Best Bars list in 2023 and 2024. Behind the bar is Kumamoto native Shinya Koba, who opened the venue after learning the ropes in sought-after establishments in Tokyo, Nara and Singapore. His menu features seasonal creations that make use of fresh local ingredients and Koba’s years of experience. 

Koba’s Kumamoto Negroni will feature Musha Gaeshi, a rice shochu native to Kumamoto, and toso, a spiced medicinal sake typically drunk in the area during New Year celebrations. The drink will also incorporate juice from local social welfare organisation Tensui and an orangette garnish made by a chocolatier from Kumamoto’s Cacao 326.

Head to the official website to learn more about Negroni Week and how to get involved.

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