When looking for a quick, healthy and delicious lunch, how many of you have turned to Subway? If you raised your hand, you might be delighted to know that the household F&B name is bringing its sandwiches to Singapore in a whole new way – through the Big Museum of Taste.
This is the first time in 50 years that Subway is opening a museum, and it's exclusively in Singapore from August 10 to 30 on the first floor of 11 Prinsep Link. Expect loads of delicious fun for the whole family, with nine digital and interactive installations over four zones – all splashed in the vivid Subway colours of marigold, white and green, of course!
The first of many highlights: a seven-metre long installation of the iconic Italian B.M.T. sub at the entrance to the Big Museum of Taste. Remember to snap a shot before heading to the first of four zones, where you'll learn the beginnings of the original submarine sandwich, and Subway's rise to one of the most recognisable quick service restaurants in the world.
Over the next three zones, feature walls, trivia games, and interactive activities will test your knowledge of Subway quizzes. You can even build your own digital sub, going through the steps of "kneading" the bread dough, "slicing" vegetables, and choosing your proteins.
Don't forget to redeem your complimentary Subway cookie and Coca-Cola before you browse limited edition merchandise at the gift store. Some stuff that you can bring home: exclusive Subway-branded socks, t-shirts, pillows, tumblers, and more.
To get tickets to the Big Museum of Taste, all you have to do is walk-in or takeaway from any Subway outlet (purchases through third-party apps are not counted). A minimum of $12 spent will get you one e-ticket, and a minimum of $20 spent will get you two e-tickets. Keep your receipts to make a ticket redemption at subwaymuseumsg.com. Children below 12 years old can enter for free.