Sneakerheads understand the hype on Sneaker Con Southeast Asia – it’s a ginormous event where street culture enthusiasts gather to explore the latest drops and mad drips. This year, the event returns on February 22 and 23, 2025, at Marina Bay Sands Expo and Convention Centre, with over 200 vendors.
Prominent brands involved in this year’s edition include SBTG, Limited Edt, Puma, and Ray-Ban in the mix. Rare and exclusive kicks are up for grabs. While we don’t have the full list of products available, Sneaker Con 2024 included an exclusive pair of Kintsugi Air Jordan 1 High, so attendees for this year’s event can expect the same level of swag.
We’ve got head-turning headliners too. Rae Lil Black, an internet star known for her bold and edgy personality, has collaborated with Sneaker Con to bring exclusive merchandise, along with a meet-and-greet. Steven Smith, crowned as the Godfather of dad shoes and Head of Creative Innovation at Crocs, will participate in the panels and share the processes he took to craft Crocs’ iconic designs. Alex and Chase of Culture Kicks will also share their industry insights and showcase exclusive pieces.
The Trading Pit returns this year, where anyone and everyone is welcome to buy, sell, or trade their footwear with fellow attendees. It’s basically a flea market of sorts, with the added chance of possibly attaining your dream kicks for free, thanks to a good trade.
Other activities include the 40 for 40 game show, basketball competitions with exclusive Sneaker Con prizes, a built-in skatepark for sk8er bois to whiz around, and insightful panel discussions where industry leaders like the aforementioned Steven will share their knowledge and findings of street culture trends. There’s no shortage of grub at the event either. GastroBeats joins this year’s Sneaker Con, with an array of stalls selling scrumptious street food.
Tickets cost from $35 and are available for purchase now. Your Sneaker Con tickets also grant you free entry to Marquee Singapore on February 22, 2025. More information on the event can be found here.
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