Nike Orchard Road presents Win On Air, an experience featuring a series of events and a two-storey high athlete hologram spectacle showcasing the Nike Air collection on selected days. Opened in January, the Nike Orchard Road store spans three levels and stands as the company’s largest monobrand Nike store in Asia outside of China.
The grand hologram spectacle will showcase the Nike Air collection on the façade of Nike Orchard Road’s atrium from July 13 to 15, at 8.15pm, 9.15pm and 10.15pm. On screen, keep a lookout for athletes Kylian Mbappé (Football), Sha’Carri Richardson (Track & Field) and Victor Wembanyama (Basketball) wearing the Nike Air Zoom Mercurial Superfly 10 Elite, Air Zoom Maxfly 2 and Air Zoom G.T. Hustle 3, respectively.
Apart from the hologram showcase, Nike members will have a chance to experience the new in-store Nike Air-inspired events and services via the Nike app. There will also be a 5km community run titled Run Swoosh Session happening on July 13. The Swoosh Studio, located on the first floor of Nike Orchard Store where fitness and wellness classes with trainers are held, will also offer audio-guided and coach-led treadmill experiences till the end of July. At both experiences, Nike members will be able to try out the new Nike Pegasus 41 Blueprint.
Nike By You, the customisation station on the third floor, will also offer exclusive Win On Air and Air Studio designs that can be printed on t-shirts and hats, in collaboration with Singaporean artist Teo Chong Wah. Happening for a limited time only.
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