If New Yorkers talk about Magnolia Bakery, then Californians talk about Mr. Holmes Bakehouse. Originally from San Francisco, this Seoul location is the first to branch outside the U.S. Customers are limited to a max of two products each and this place doesn’t even have a signboard. But people still stand in line to eat here. In their bakery in San Francisco, people stand in two different lines—one for cruffins and the other for baked goods. The cruffin has a Croissant-like texture and the flavor of a muffin. Meanwhile, their brioche donut (a French donut made of butter, eggs and sugar) comes in at a close second favorite. To ensure likeness in quality, the bakers working in Seoul received two months of training in San Francisco. The neon sign inside mimics the one in San Francisco reading, “I got Baked in Seoul,” reflecting the atmosphere and wit of its main branch in the U.S.
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