Best bars in Itaewon

Son Dam-bi comes here for wine and Bae Jung-nam comes here for beer. When ATM first opened its doors, celebrities frequented the place, creating a stir. Now that it has become a popular hotspot, you'd best not get your hopes up for a celebrity sighting. An abbreviation for the expression "against the machine" (no relation to the American rock band), ATM is a laid-back pub, regularly attracting the fashion crowd. The jukebox at the bar sets the tone for a chill and slightly retro vibe. Reminscent of New York City backalleys pubs, we especially love ATM in fairer weather when customers sit outside for a cool drink.

Made in Pongdang... At the Noksapyeong branch of Pongdang, all of the recipes for the beers on the menu were made by the owner himself. Although Pongdang is located in three different areas of Seoul (Noksapyeong, Yongsan and Sinsa), each have a different concept. The vibe... An employee from the Sinsa branch comes in for a drink on his day off. Seung-yong asks, “What are you doing here?” and he answers that he just wants a drink. The feeling is casual and amicable. There's baseball on silently while hits from Jack Johnson and the Backstreet Boys play in the background. Always busy from 8 to 11pm, it's a place where a lot of customers (especially women in their 20s) come to wind down, have a beer and chat.

Brewed for centuries in Belgium and trending in the past few years in North America, sours are relatively new in the Korean market. And there’s no better place to start experimenting with your taste buds than at Sour Pongdang, the first bar in Asia to specialize in sours. Recommended by none other than Lee Inho, owner of Pyrus Taproom & Bistro, Sour Pongdang exudes a distinct personality in Seoul’s craft beer scene. Headed by BJCP- certified manager Jo Ye-lim, Sour Pongdang guides you through the infinite world of sour beer.  Serving as ‘comfort food’ of a sort for some and a new experience for others, the sour beer is not only diverse but also has a longer shelf life. While IPA’s with fragrant hops either lose their characters or change in a negative sense over a period of time, the sour beer can, in fact, develop a richer flavor and aroma over time. Sour Pongdang currently offers 10 different kinds of drafts and over 80 bottles of imports. While the taps change quite regularly, the usual line-ups showcase both domestic and imported selections (such as Boon and Brooklyn Brewery). And while some beers are sold out within a week, the bar tries to order enough supply to last at least one to two months—so you’ll be guaranteed a broader range of choices the more frequently you visit. One sour beer to check out is the ‘Jeju Island Tangerine Gose,’ which is created by exporting dried tangerines from Jeju to Oregon’s Upright Brewing, brewing such transnational, tangy batches...

The name of this little bar comes from the original title of director Wong Kar-wei’s 1997 film, Happy Together. From the images projected on a wall and a pair of gold fish inside a bowl placed on the counter, to a little pink room hidden inside the bar, its space itself, too, gives off the luscious and sentimental vibes that are apparent in the film. Chungwangsaseol’s colorful melancholy suits a mellow night out, alone or with a friend or a stranger who’d lend you a good ear. A few seats at the bar counter, which are the only available seatings here, offer a quite intimate space for a group of two or three. Taiwanese mango and pineapple flavored beers are often paired with little dishes including the tomato ramen and fried rice, while in terms of liquors, gin is the only available type. Tanqueray 10, Beefeater, Hendrick's and Boodles are the selections that go into the gin and tonics. Boodles Gin which has a subtle note of juniper berries and cilantro is, interestingly, garnished with fresh cilantro. Quite unusual, perhaps, but it certainly makes for a refreshing combination. The Tanqueray 10 gin and tonic with thyme leaves and blueberries is simple yet flavorful. All of the gin and tonics are quite small in size, but have the perfect balance (and also reasonably priced). Situated in the quiet residential area above the “108 stairs” in Human-dong, Chungwangsaseol is not the easiest place to spot. Yet, its uniquely Hong Kongese vibe seems to continually attract equally...

Hannam Liquor is not the most obvious bar. Even if you had its address, you might easily miss and walk by it. And, until you go completely down to the basement through the long and narrow stairs, you’d never know what you’ll see. Inside, the first thing that pops up in your scene is not a bar but a fancy boutique. Among over 400 types of liquors available here, the particularly unusual selection you’ll find is the 3 types of St. George gins: the very forest-like Terroir, Botanivore which has 19 types of plants including cilantro, cinnamon and lime and the St. George Dry Gin made with 100% pot-distilled rye. Don’t worry if too many of the selections seem unfamiliar — boutique manager and sommelier Kim Min-ju is always happy to offer detailed information on and interesting stories behind each liquor. Behind the glass wall in front of the boutique is where Hannam Liquor’s bar section is located. All types of gin and rum sold at the boutique are available here as a glass and cocktails. If you don’t find what you’re looking for, just ask — bartender Kang Geun-hyeok who is in charge of the bar section will create any cocktail that is not on the menu. 5,000 won cover (per person) at the bar includes a bit of dried nuts and fruits, as well as bottled water (still or fizzy). The combination of simple but elegant interior, dim lighting along with flickering candles on each of the tables creates a refined cave-like atmosphere. It is obvious that Hannam Liquor has succeeded in...