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Although the original Greenwich Avenue location of this beloved party-supply store burned down in 2010, the Wong family quietly reopened a 7,000-square-foot space just six months later. The relaunched digs carry the same massive collection of prepackaged costumes ($20–$150) and decorative goods ($1–$100) for all holidays and occasions. In addition to a diverse selection of more than 2,000 getups, including gorilla suits ($120) and Gatsby-esque flapper frocks ($80), there are also quirky add-ons such as multicolored Afro wigs ($7–$30) and sparkling butterfly wings ($6–$50). Also look for decor that will make your All Hallows’ Eve fete truly festive, such as ghost and pumpkin piñatas ($13), bone candles ($8) and edible skull or knife cake decorations ($6).
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