Pratima Ayurvedic Skin Care Clinic & Spa

After 26 years in a cramped midtown office, Dr. Pratima Raichur—credited as a pioneer in applying the philosophies of ancient ayurvedic medicine to modern skin care—moved to gorgeous, bigger digs in Soho. In keeping with Vedic philosophy, everything at Pratima Ayurvedic Skin Care Clinic and Spa is 100 percent natural, from the products on the shelves to the insulation in the walls. Even the builders benefited from the spa: They never had to wear masks during construction.