What started with two Austrian students discovering a small Russian camera in the 1990s resulted in a company, community and movement based on experimental, color-saturated snapshots taken with Lomo cameras. This one-stop analog shop attracts everyone from amateur photogs to School of Visual Art professors with its diverse array of color-splash, instant and fish-eye point-and-shoots; instructive and historical photo books; and easy-to-use Diana, Action and 35mm cams. While the “Lomowall” covered in prints lends the store a distinct gallery vibe, the shop also offers weekly workshops, negative processing ($7–$20) and monthly DJ parties.
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