For nearly half a century, Fred Kooby has been running this prim-and-proper stationery boutique, and though he’s watched as paper companies shrink their lines and e-cards replace formal invitations, his own business has grown from a single storefront to the better chunk of the block. Attribute this to his loyal clientele, who appreciate proper etiquette and classic taste—tenets that are best represented by the wall of Crane & Co. place cards (ten for $9–$100), and selection of Caspari greeting cards ($3–$9) and Charing Cross leather-bound calendars ($32–$49). Kooby’s daughter, Vanessa, oversees the custom-design department, whose shelves are jammed with sample books from lines as mid-range as William Arthur and as elaborate as C’est Papier. Aside from paper products, the store also stocks Kolo photo albums ($17–$50), Tizo picture frames ($17–$150) and fine writing instruments ($39–$495) from Waterman, Parker and Cross.
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