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Action Bronson is bringing his free Baklava pop-up to NYC this weekend

The mega store opens today at 2pm!

Anna Rahmanan
Written by
Anna Rahmanan
Senior National News Editor
Action Bronson
Photograph: Shutterstock
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Queens native—and all-around celebrity icon—Action Bronson is bringing his Baklava Megastore pop-up to NYC starting today through Sunday, April 27, at Shopify's event space at 131 Greene Street. The pop-up will be open from 2pm to 8pm today and then again from noon to 6pm tomorrow and Sunday.

According to an Instagram post, the shop will feature “every Baklava release ever”—a nod to both one of Bronson’s many nicknames and the name of his eclectic brand. Expect everything from apparel and vinyl to food products and more. Even better? Each day will feature exclusive drops available only at the pop-up.

But perhaps most exciting for fans: all nine of Bronson's New Balance collaborations will be available to buy—including his full lineup of 990v6s.

Although the RSVP window has officially closed, the pop-up’s website notes that the event is still open and free to the public. RSVPing just increases your chances of snagging a pair of sneakers (aka the most sought-after items) since you'll get access to a special RSVP-only purchasing line. That said, non-RSVPers can still enter via a separate line, shop the rest of the goods and grab food or drinks at the on-site Chumbeh Cafe, also curated by Bronson himself.

Planning to re-up your sneaker game? Just note that purchases of all 990v6 and 1906 colorways are limited to one pair per person.

The pop-up kicks off in just a few hours—and with the weather looking absolutely gorgeous, why not head downtown, grab a coffee and join what’s sure to be a buzzing crowd on Greene Street from now?

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