Super Bowl Boulevard

In preparation of the big game, Broadway between 34th and 47th Sts will transform into Super Bowl Boulevard, where there’ll be autograph signings with NFL players, a tented Rush Zone for kids, a video projection in front of Macy’s, photo ops with the Vince Lombardi Trophy and a massive, 60-ft toboggan run ($5, must be at least 36” tall) between 40th and 41st Sts. See the website for the full schedule of events. In addition, Toys R Us Times Square will offer face-painting, caricatures, trivia, cookie decorating and Super Bowl–themed merchandise from Jan 29 to 31.