Sugar Factory has launched an Artisanal Donut and Coffee Bar in its Upper West Side restaurant, and the colorful offerings are a feast for the eyes and tummy. The dessert spot has also collaborated with Miami-based MdoughW to release two special treats that will only be available during opening weekend July 14–16.
Sugar Factory’s new Corporate Executive Pastry Chef Max Santiago introduced the first shop of its kind and unveiled a menu of new decadent donut flavors. Starting July 14, those with a serious donut craving can indulge on flavors like the Boston Cream donut, the Tiramisu donut and the Original Cannoli donut, which won the Italian episode of Cooking Channel’s "Sugar Showdown" in which Santiago appeared in 2016.
Photograph: Courtesy Donna Irene Muccio
Stuffed cookie cup company MdoughW’s creations include the Rainbow2 Donut, a rainbow donut stuffed with an Italian rainbow Doughie that’s then stuffed with cotton candy ($6.50). The donut is so rich and sweet that one will probably be more than enough, but if you find yourself wanting more, wash it down with a MdoughW Insane Rainbow Milkshake ($16). The vanilla milkshake is topped with a mountain of mini rainbow sprinkle Doughies and MdoughW Italian Rainbow Cake and is served in glassware dipped in white chocolate.
Photograph: Courtesy Donna Irene Muccio
Other flavors on the menu include the Disco Tahitian Vanilla Bean + Buttermilk donut, the Old-fashioned Blueberry Crumb Coffee Cake donut, Charcoal + Maple + Bacon + Bourbon donut and the Baked Samoa “Cookie” donut. Prices for donuts range from $2.50 to $4.75. Stuffed Doughies will also be available in the Sugar Factory’s candy retail store for $6 each.
Sugar Factory’s Artisanal Donut and Coffee Bar is located in the Sugar Factory American Brasserie on 1991 Broadway and open daily 8am–midnight. Looking for more sugary treats? Then browse through our list of the best ice cream shops in NYC, best candy stores and the best rainbow food in NYC.