National and international clothing, jewelry and beauty firms are showcased in one same spot in Mexico City: Another Showroom. The concept of this new space is to bring different beauty and fashion brands together to maximize their exposure.
In addition to the space for the new labels, there is an exclusive spot for the promotion of the "Mexican Designers" program, an initiative that seeks to promote Mexican proposals such as Mancandy, Los Vladimirovich, Salo Shayo, Varon, Carla Fernandez and Maison Manila.
You can also find Calvin Klein, Adidas, Forever 21, C&A and the peculiar touch of 1/8 Takamura. And for the little ones there is also a Hello Kitty section with accessories, backpacks, clothes and other trinkets.
A fun fact about this place is that each piece in the showroom is equipped with the Fashion GPS system that allows the tracking and monitoring of each product.