Melbourne – welcome to the Japanese kingdom of high quality, low cost basics. Uniqlo has spread its super-comfortable 'Life Wear' range across approximately 3,000 square metres in Emporium, taking up three floors. Think non-branded jeans, cashmere jumpers, vests and T-shirts, all presented in meticulously-folded rows. The effect is like an endless display of paint swatches, and it's easy to get lost in the mix-and-match vibe of the collection.
Well-trained staff are always helpful, friendly and ready to help you put together your own Uniqlo look. The clothes might be plain, but they fit together perfectly, and they're incredibly comfortable. Need a puffy jacket in your life? Get to Emporium, or to Uniqlo's second Melbourne outlet at Chadstone.