Lore Perfumery are “keeping Fitzroy smelling amazing”. Step through their Brunswick Street doors and enter a perfume wonderland, featuring over 700 niche fragrances to uncover. Sift through the treasure trove under your own steam or let the Lore Perfumery experts guide your journey to sublime and unexpected fragrances. Founded by Kleins Perfumery alumni Jess and Jade, Lore is an homage to the pair’s love of fine and niche fragrance, breathing new life into an at-times intimidating or old school industry. A must-stop on your tour of Melbourne’s best fragrance boutiques.
When it comes to discovering a new fragrance, chasing after alluringly-scented strangers to ask what they’re wearing is a tried-and-true method. But whether you’re too shy to ask or they’re too quick to escape, it’s not always feasible. Instead, you can peruse a selection of unique, rare and beguiling scents at one of Melbourne’s perfume stores. Visit one of Melbourne’s best fragrance boutiques to get advice from the olfactory experts on choosing an every day scent or adding to your personal collection.
Melbourne is blessed with a plethora of perfume shops, to choose from, so we’ve assembled this list for fragrance hobbyists, scent wardrobe curators and casual spritzers alike. Or if you want to really shop around, we've included a list of the best local online fragrance stores too.