Visit the Ronaldo museum
You don’t need to be a football fan to have heard of the island’s son, Cristiano Ronaldo. If for no other reason, you will have heard the name on landing at Madeira airport, which was named after the player in 2017. Madeirans love him – we challenge you to count the number of people you see wearing his No. 7 shirt while you are on the island. The CR7 Museum opened on the island in 2013, and is home to the hundreds of medals and awards Cristiano Ronaldo has won to date. There are also two full-scale wax sculptures of him: one of which has him wearing the colours of the Portuguese national team, and the other with him wearing the colours of his current team, Juventus. Shirts, boots, walls covered with gifts he receives from his fans all around the world, and an interactive timeline of the player’s life. There’s a little bit of everything. If you didn’t know his history and the awards he has won before you went in, you’ll come out an expert. Entry costs €5.