Havaianas, makers of those ubiquitous, brightly-colored rubber flip flops, is bringing a curious pop-up concept to L.A. this summer: a shop, made of ice, that will stay open until it literally melts away.
On Saturday, June 3 a "store" constructed entirely of ice will be unveiled on the Santa Monica Pier. Guests can cool down inside the shop while sculptors shave the melting walls into icy snow cone treats topped with flavored syrups, and the first 100 people to arrive will receive a free pair of flip flops along with their frosty dessert.
The "store" will continue to serve shave ice and provide a respite from the heat until it drips away into nothing. You won't be able to actually buy anything inside; if your goal is to snag a pair of free sandals, make sure to show up early for those first 100, though they'll have extras on hand for sizing purposes.
The posted hours are noon to 6pm, but we've been warned that the shop might not last that long, depending on how hot the day gets. And don't worry about watery drips; apparently there will be "an ice expert on hand to manage melting." Cool? We'll see!
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