When it comes to music festivals, we’ve come a long way from the era of spending the weekend dazed and confused in the company of a few rock bands and burger vans. These days, festivals feature street food artisans, fringe theatre, book readings and kids’ workshops. The best of them even have lakeside spas.
For 2017, Arm & Hammer toothpaste will become a part of this all-new, far more enjoyable festival experience, by doing away with another old festival tradition: the notion that to enjoy music in a field, you have to stay dirty for three days! That’s right – the Arm & Hammer Apothecary will be at Wilderness Festival this August, giving all you festival goers the chance to put Arm & Hammer toothpaste’s cleaning power to the test.
Science in nature, this summer
Housed in a giant tipi, The Arm & Hammer Apothecary will bring the amazing qualities of baking soda – the key ingredient behind the exceptional deep clean of Arm & Hammer toothpaste – to life with lively demonstrations and hands-on activities. Scientists will be conducting interactive experiments with potions for everyone to try and there will be hand scrub and bath bomb making workshops using the miracle ingredient. So if you’re at Wilderness Festival this summer, make sure you come and experience baking soda’s exceptional cleaning properties at The Arm & Hammer Apothecary. Good, clean fun never sounded better!
WIN your own festival escape
Whether you’re heading off to a music festival yourself, or if you’ve got another wild adventure in mind, why not make it even better by winning our fabulous prize, courtesy of Arm & Hammer toothpaste?
Just answer our competition question below correctly, and you’ll be entered into our prize draw. You could win:
- Classic VW Camper Van hire for four days (for up to four people). £200 petrol allowance is included AND you get to choose which colour Camper Van you get!
- A pair of designer wellington boots.
- A craft beer hamper with 24 bottles of specially selected English craft beers.
- A selection of toothpaste from the Arm & Hammer toothpaste range
Please note: the Camper Van has to be collected from a specialist hire company in Guildford, so the prize also includes return travel for four people to Guildford, Surrey.