It’s nearly two years since & Other Stories arrived in the capital, and we’ve been noticeably better dressed ever since. Now, H&M’s cooler sister has headed up town to Chelsea to open a second UK branch, housed in a stylishly converted Victorian boozer with a blooming lovely floral shop front which celebrates the brand’s ‘botanical love.’ We’re not entirely sure what that means, but it definitely looks pretty. Set across three floors, the store feels like the ultimate Scandi-chic townhouse – it’s easy to imagine one of those impossibly picture-perfect bloggers you love to hate-read living out a photogenic existence here. Especially worth a browse is the artfully arranged shoe gallery upstairs, which stocks a considered edit of the brand’s ace footwear line: cool loafers, chunky heels and (appropriately) Chelsea boots. Can we move in now, please?
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