Jessie Western

Jessie Western is the place to go if you want to live out your cowgirl fantasy, ethically. For more than 25 years, sisters Jessie and Vicky have been working closely with Native American artists to ensure their Portobello Road boutique is filled with authentic, hand-made and totally one-off clothing, accessories and jewellery. Even if they're a little out of your price range, the shop's range of colourful mocassins and cowboy boots are well worth a look.