Celebrate Whistles Men’s first birthday at this stylish Shoreditch pop-up

It’s time to wish Whistles a big ‘Happy Birthday,’ as the brand’s covetable menswear line has just hit the one year milestone. To mark the occasion, it’s launching a six-day pop-up in Shoreditch’s Protein Gallery from October 20-25.

As the brand’s first dedicated menswear shopping space, it’ll stock the full autumn/winter collection, including a handful of limited edition pieces that will only be available at the pop-up – we’re eyeing up the fluffy camel coat already.

East London design team The Bread Collective have created special artwork for the bash, and there are glad tidings for denim nerds. The pop-up will showcase Whistles’ new collaboration with the jeans geniuses at cult Japanese label Edwin, one week before it’s available to buy elsewhere. The snacking options are way classier than the average first birthday party, too, with a revolving line-up of local food favourites including Brick Lane’s Beigel Bake, Voodoo Ray’s pizza and posh doughnuts by St. John Bakery. Many happy returns!

Open October 20-25, Protein Gallery, Studio 2, New Inn Yard, London. EC2A 3EY. Find out more by clicking here.