1.
Josephine Pryde
Odds: 3/1
The bookies say: ‘There’s no apologies from the bookies in regards to Pryde’s short odds on offer, her eclectic work makes her a strong candidate to cause an upset.’
We say: There’s a good chance that Pryde thinks the art world is pretty stupid. She’s nominated for a show in which viewers looked at the art while sitting on a little miniature train chugging around a gallery, poking fun at the usual dour seriousness that suffocates most art spaces. Her work is mainly photography, making beautiful images that hint at things like advertising or fine art, but quietly undermine those conventions. By undermine, we mean take the piss, all while looking damn fine.