
CityKat
The brainchild of Ira Ginzburg at the creative agency bearing her name, these quirky and lovably-designed postcards, notebooks, and guidebooks of Tel Aviv and Jerusalem are specially created as interactive print products for avid travelers who love off-the-beaten-path adventures. As people who are “the ones who ditch the map and guidebook and look for the secret doors, the hidden staircases, the gardens tucked away,” Citykat stories come from local experts who share their experiences about the quirky spots only insiders know. The added perk? All the adorably colorful- products offer the opportunity for users to design and record their personal memories with plenty of space for doodles, notes-to-self, tips, and tales.