Hennessy has recently launched the Hennessy VSOP NBA Limited Edition 2023. To celebrate the release, the world's top-selling Cognac is hosting a series of activities both on and off the court in Hong Kong, inviting the public to immerse in the spirit of the NBA. The celebration will start with an exclusive party on May 12 at K11 Musea's outdoor lawn on the sixth floor. The space will be transformed into an immersive luxury street-style experience that showcases music, art, culture, and lifestyle inspired by the Hennessy x NBA collaboration. The night will unveil an Instagrammable basketball court installation and feature NBA-inspired Hennessy VSOP cocktails, as well as performances from emerging artists TIAB and kayan9896 (Jeannie Ng Ka Yan) and Taiwanese superstar OSN (Er-xuan Gao). A DJ will also be present to keep the energy high throughout the night.
Those who are interested in viewing the installation can visit from May 13 to 14 when it becomes available to the public. Visitors during these dates can also check out the couture design of Parisian fashion designer Freaky Debbie, which features a dress inspired by the collaboration between Hennessy and the NBA. Additionally, basketball art created by Hong Kong-based street sign painter Katol will also be on display.
On May 21, basketball fans can gear up to slam dunk at the 'Hennessy in the Paint' court in Tsing Yi and show off their basketball skills at the first Hennessy Streetball Challenge. During the public tournament, attendees can watch an exciting basketball exhibition game featuring local teams - 'Made In Chai City' and The South China Athletic Association (SCAA) Men's Basketball Team. Seasoned players and basketball enthusiasts will have the chance to dive into the heat of the game and showcase their skills on the court. Interested in taking the challenge? Register online to participate.
The 2023 Hennessy VSOP NBA Limited Edition ($720) is now available in Hong Kong via HK Liquor Store, Liquid Gold, Watson’s Wine, Wai Shing Wine & Spirits, and King’s Wine.