We’ve been waiting since the announcement last year and, this week, we finally get a peek inside the brand-new Harry Potter Shop Chicago, now open at 676 N Michigan Avenue—and yes, it was absolutely worth the wait.
Walking through the store truly feels like stepping into the iconic wizarding world first imagined by J.K. Rowling. Every corner of the space is infused with magic and wonder, from the immersive design details to the exclusive merchandise.
Inside, fans can customize their own robes, wands and even Hogwarts acceptance letters. Prefer to rep your house pride? Browse through a variety of apparel and accessories designed for Gryffindor, Slytherin, Ravenclaw and Hufflepuff.

There’s plenty to snack on, too. Grab a mug of Butterbeer—the sweet, non-alcoholic butterscotch-flavored beverage beloved by witches and wizards—or try the store-exclusive Butterscotch Popcorn, a crunchy, golden treat that feels like magic at the movies.
Step into a speakeasy-style Butterbeer Bar to enjoy these treats or head over to the Honeydukes Treats area, inspired by the beloved candy shop from the books. There, you'll find classic wizarding confections like Chocolate Frogs (complete with collectible cards) and Bertie Bott’s Every Flavor Beans, known for flavors that range from delicious to downright daring. Don’t miss the interactive jellybean display, where the candy comes to life—well, almost.

And because this is Chicago, you’ll find Windy City exclusives you can’t get anywhere else—think custom spirit jerseys, a cuddly Chicago-themed bear, mugs and more.
Even if you’re just browsing, the space itself is a visual treat. Expect to see intricate nods to the original books and films throughout—including immersive set pieces inspired by events like the Triwizard Tournament, which practically jumps off the page and into real life.

Whether you’re a lifelong fan of the series or simply curious about the cultural phenomenon, the Harry Potter Shop Chicago is sure to deliver.