Coming up is one of Thailand's biggest festivals, celebrating the Thai New Year in an energetic and joyful way. There are many ways to take part in the Songkran festivities, but the most iconic tradition is hitting the streets for a water fight with friends and even strangers. For those seeking a different experience, travelling to other provinces – especially the beaches – offers a perfect mix of relaxation and fun.
But are you ready? Is your bag packed with summer-ready outfits? A familiar face in the Thai fashion business, Polpat Asavaprapha, founder and designer of Asava Group and chairman of Bangkok Fashion Society (BFS) shares his thoughts on getting into the Songkran festive mood through outfits. ‘This Songkran, I think the trend will be all about vivid colours. Floral prints are always a classic, but I have a feeling elephant patterns will be popular this year too. Mixing prints – like pairing florals with stripes – can make your look stand out instead of sticking to just one pattern.’
‘Clashing prints makes it even more fun because Songkran is all about joy and celebration. Experimenting with your look will add to the excitement of the holiday.’
Chatuchak market, Platinum fashion mall, and the Train night market are great go-to spots for an easy and convenient outfit hunt. But if you're looking to add a stylish touch to your holiday wardrobe while supporting local talent, here’s a list of Thai brands worth checking out.