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What we know so far about the first Nobu in Thailand, opening September 2024

Chef Nobu Matsuhisa and Robert de Niro were in Bangkok to drop hints of what to expect at Nobu Bangkok.

Top Koaysomboon
Written by
Top Koaysomboon
Editor-in-Chief, Time Out Bangkok
AWC Nobu Bangkok
AWC
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The moment we saw the legendary duo of Chef Nobu Matsuhisa and Robert De Niro walking into the foyer of The Empire Residence for their first press meet, we knew that the Nobu Bangkok project was truly happening. We can now start counting down to its opening on September 20 this year. 

Nobu Bangkok, set to be the highest Nobu location in the world, will occupy three rooftop platforms at The Empire on Sathorn. Heavily inspired by nature, its design aims to create the experience of being on the peak of a sky-high mountain. Guests arriving on the 58th floor will find a spacious area for indoor and outdoor dining. A cleverly designed passage will then lead to the summit, featuring a bar with a crescent backdrop surrounded by an infinity pool. Diners are supposed to feel as if they’re floating in the sky while enjoying 360-degree views of the City of Smiles. 

Nobu Bangkok
AWC

According to Wallapa Traisorat, CEO of Asset World Corporation (AWC), which owns The Empire and is backing the Nobu Bangkok venture, around 600 million baht is being spent on the restaurant, almost half of the entire rooftop project, which costs about 1.5 billion baht. She affirmed that the major construction works are complete, including “strengthening the structure for dancing.” 

Chef Nobu Matsuhisa promises to bring the full-fledged Nobu experience, which he started with Hollywood legend Robert De Niro in 1994, to Bangkok, making it a new must-visit destination in Asia. He will also focus on using as many local products as possible. De Niro, who hadn't been back to Thailand in over four decades, showed excitement about launching this venture during the press conference. 

Nobu Bangkok
AWCNobu Bangkok

When asked if he’s aiming for a Michelin Star or a 50 Best accolade for this new venture, Chef Nobu explained that his main priority is to keep his food simple yet tasty so people can enjoy it anytime and want to come back. His happiness lies in the satisfaction of his guests. "People smiling and enjoying food is my Michelin star," said the celebrity chef.

Wallapa supported the chef, saying she also believes Nobu Bangkok will be about heart, passion, and family. She emphasizes the importance of putting heart into the food and creating fun moments with loved ones.

Nobu Bangkok
AWCNobu Bangkok

Apart from Nobu Bangkok, Nobu Hospitality is also working with AWC on two hotels—Plaza Athenee Nobu Hotel in New York and another property in Bangkok along the Chao Phraya River. 

Nobu Bangkok is slated to open on September 20, 2024.

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