Attention book lovers: the 53rd National Book Fair and 23rd Bangkok International Book Fair are making their grand return to the Queen Sirikit National Convention Centre (QSNCC) from March 27-April 7. This year's theme, ‘Read Big’, promises an unforgettable experience with over a million books waiting to be discovered.
The fair, symbolized by the iconic giant yak, has grown significantly over the years. What once occupied three halls now spans four, welcoming an anticipated 1.3 million visitors. It’s more than just a place to shop for books – it's a cultural event brimming with energy. With over 1,200 booths representing 400 publishers, the fair is divided into seven zones featuring everything from fiction and comics to children’s literature and beyond.
Beyond the vast book selection, the fair offers an immersive experience. The PUBAT Creative Zone offers more than 10 themed exhibitions and hundreds of interactive activities designed to inspire. One highlight is the Visiting Exhibition, which brings the ‘Giant’ theme to life with a whimsical display - a larger-than-life desk complete with oversized stationery, creating an enchanting, out-of-scale experience. For curated recommendations, explore the ‘That Ordinary Book That You Should Try Reading’ section, perfect for uncovering hidden literary gems.
Another standout feature is the return of the Book Power Exhibition, showcasing top books endorsed by Thailand's Soft Power leaders. For those seeking hands-on fun, the fair offers engaging activities like ‘Write a Book for the Giant to Read’, a group storytelling game available with a B500 receipt, or ‘Pick Up a Giant and Receive a Mission From the Sky’, where participants complete reading-related challenges to earn rewards.
For a smoother experience at QSNCC, locate your favourite book stalls on social media before venturing into the crowds.