Following months of speculation, Apple has confirmed with media that it's first official Apple Store in Bangkok will be open at ICONSIAM, taking a prime river-facing spot with commanding views of the Chao Phraya River. Earlier this morning, the tech giant has already decorated the store facade with Apple's iconic logo that's been reappropriated with the "อ" letter of the Thai language to confirm the opening.
Apple announces the store will be open on Nov 10, one day after the official opening of the shopping complex on Nov 9.