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Gucci x Doraemon collection gets ox-grade for Chinese New Year 2021

When you think Doraemon cannot get any cuter, this will make you think again.

Top Koaysomboon
Written by
Top Koaysomboon
Editor-in-Chief, Time Out Bangkok
Gucci x Doraemon
Gucci x Doraemon
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Last December, Gucci wowed anime fans with a one-of-a-kind collaborative collection with legendary manga character Doraemon. A month later, a spin-off collection is dropped, and it's even cuter.

A partnership to celebrate Doraemon's 50th anniversary in 2020 and Gucci's centennial in 2021, the capsule collection sees the world-renowned character on a number of Gucci's vintage-inspired goods, from crossbody bags and totes to watches and shoes. And to celebrate the arrival of the Year of the Ox, Gucci has just rolled out a special Chinese New Year collection in which its creative director Alessandro Michele reimagines the renowned cat robot as an ox, complete with ears, feet, tail and horns.

Gucci x Doraemon
Gucci x Doraemon
Gucci x Doraemon
Gucci x Doraemon
Gucci x Doraemon
Gucci x Doraemon

Also, Gucci has dropped a note that all items from this Doraemon x Gucci collection will be handed over to you in fully-recyclable bags and packages. And thanks to AR technology, the Doraemon character on the bags and tags will come to life via the Gucci mobile app you can download for free from the App Store.

Get your hands on Doraemon x Gucci items at Gucci stores nationwide. 

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