Time Out today announces it will be an official media partner for the inaugural SXSW London 2025, a major cultural moment in the city this summer.
SXSW London is set to be Europe’s biggest cross-sector networking event. From 2 to 7 June 2025, tech, creative, and business professionals are coming together to shape the future. With 600 Talks, 600 Gigs and 200 Films, visitors can expect trailblazing talks, legendary live performances, fearless film screenings and immersive art and fashion across the conference, music and screen festivals – all in one neighbourhood: Shoreditch.
As the global brand that inspires and enables people to experience the best of the city, Time Out will bring SXSW London to life for its culture-loving audience, celebrating the people and creativity that make the city – and the event – unique. In the lead up, Time Out’s expert editors and writers, who know the city better than anyone else, will feature exclusive announcements, create festival guides and explainers, generating buzz and excitement. During the event, they will be on the ground creating content to showcase the talks, performances, screenings, art and fashion, all with the trusted editorial expertise Time Out is known for.
Content will be shared across Time Out’s popular editorial newsletter, social media channels, WhatsApp channel, and of course, timeout.com. During the event, Time Out will be based out of a branded junket zone, producing exclusive video and social content with performers, VIPs, and attendees. Commercial support will include digital display ads and an editorial newsletter takeover. In return, Time Out’s branding will be integrated across SXSW London’s digital platforms and event collateral, extending its presence before, during, and after the event.
Gareth Thomas, Director of Strategic Partnerships and Client Experience at Time Out, says: “SXSW is an iconic and unique festival that celebrates community, collaboration and connectivity and so it’s a very natural fit for Time Out to be involved as media partner for the inaugural London launch year. We aim to bring our audience along for the ride and get under the skin of what's new and trending across film, music, tech and creativity in our great capital city.”
Clare Morris, Marketing Director, SXSW London, added: "Time Out is perfectly placed to share all of the SXSW London happenings across our Music Festival which showcases major artists and emerging talent, our screen programme delivering breakthrough work, and our business conference keeping all Londoners up to date with what’s happening next. We welcome all Time Out readers to join us at our debut Festival in London."