After its launch late last year on the other side of the globe, the gorgeous H&M Beauty range will be coming to town in a few months – so you can finally get your manicured hands on the massive (we're talking 700 products kind of massive) line-up instead of just admiring it from afar.
Photo: Emil Larsson
Photo: Emil Larsson
Photo: Emil Larsson
The Swedish fast fashion brand has chosen sleek, minimal packaging for the range of makeup, skincare, nail and hair products, probably knowing how much we love seeing our beauty products sit prettily on vanity tables. We've been told that the stores here will bring in a spectrum of colours for eyes, lips and nails, as well as bases and concealers for all skin types. Besides cosmetics, it'll also carve out a section for fragrances, body care, hair care and styling products. And for the eco-friendly among us, the line's 'Conscious' range is stocked with sustainable products and a premium body care line.
Reviews of H&M Beauty have been positive so far, and we're expecting the range to be very affordable – so you don't have to break the bank to zhng yourself from top to toe.
The full H&M Beauty range will be available at H&M Orchard Building while the makeup range will be available at H&M Raffles Place in the third quarter of 2016.