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[title]Theophilus London, 23, musician (theophiluslondon.net), Nolita
His personal style: “I call it duh. It goes with the mood I’m in that day. I have a million things to choose from in my wardrobe, and while I [approach it] not knowing what I’m going to wear, I’ll have a certain color or vibe in my head beforehand.”
His inspirations: “I have a few friends that have inspired me since I was a young kid. When I watch old films or modern movies—particularly Gladiator, New Jack City and The Skin I Live In—I’ll also get ideas.”
Favorite stores: “I like Opening Ceremony (35 Howard St between Broadway and Crosby St, 212-219-2688 • 1190–92 Broadway between 28th and 29th Sts, 646-695-5680 • openingceremony.us). The style is harmonious from L.A. to New York to Tokyo and it’s exclusive—you’re not going to see everyone walking down the street in the same shirt. Kixclusive (288 Mulberry St at E Houston St; 646-344-1172, kixclusive.com) is a very chic sneaker store. It’s family owned and I’m friends with the people [who work there], so I like to support them. Then, if I’m going to buy Ksubi, Givenchy or Rick Owens, I might go to Barneys New York (660 Madison Ave at 61st St; 212-826-8900, barneys.com).”
Favorite salons: “I have a personal barber, Mister C. He lives in Brooklyn, but he travels with me. He used to cut Lady Gaga’s hair, but he fired her to work for me. He’s better than most barbers, who will tell you their stories and talk to you about sports or psychological shit; I don’t want to hear it. I also like to get massages at Great Jones Spa (29 Great Jones St at Lafayette St; 212-505-3185, gjspa.com), which is convenient to my neighborhood.”
His signature accessory: “My lvrs hat. I had it custom-made by FRESH.i.AM (freshiam.net), so it’s very rare.”
Favorite designers: “I like Yanghi (arminamuse.bigcartel.com), Black Scale (black-scale.com) and Pigalle (pigalleparis.fr)—they’re all raw.”
How he describes New York style: “It’s changing every day. I think 2012 is very definitive—people 40 years from now will be able to tell what 2012 looked like. It’s a crazy time.”
How his style has evolved: “It develops every day through knowledge and experience. When I was younger, I wasn’t thinking about fit. Clothes are measured just for me now. I know that’s not what the average person does, but I’ve gotten smart about what fits my body the right way and what makes me feel comfortable.”
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