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Forget stuffy suits and walls lined with dress shirts: Brooks Brothers’ latest location in the Flatiron District—its seventh Manhattan storefront and first NYC concept shop—is more Ivy League preppy-casual than buttoned-up banker. Exposed brick walls, tome-lined bookshelves, dark wood accents and antique furniture give the tri-level space a collegiate feel, and the clothes fit right in. Men can stock their wardrobes with classics such as peacoats ($598), down vests ($148), striped long-sleeved rugby shirts ($70–$99) and crew-neck sweaters ($99). Ladies can relive their coed days with merino-wool button-front capes ($228), rugby shirtdresses ($65–$99), Fair Isle sweater dresses ($148) and boyfriend cardigans ($148).
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