A superheroic family tries to blend into their quiet suburban lifestyle, but realizes that their skills are nothing to be ashamed of.
Director: Brad Bird
Best quote: “When everyone’s super…no one will be.”
Defining moment: “No capes!” declares Edna Mode, the film’s snooty fashionista, and we see the fates that befell some unlucky caped crusaders.
Firing on all cylinders, Pixar’s first film to earn a PG rating signaled a grabbing of the brass ring: Yes, the studio’s computer animation was peerless, but could it also do marital malaise, middle-aged belly spread and sneakily ambitious philosophy—all of it tucked into spandex? Writer-director Brad Bird commanded a degree of control unprecedented since the days of old Walt himself. Everything was riding on his long-germinating vision of an exceptional family rediscovering its purpose. The plot’s spirit proved infectious, the reviews rapturous. Thematically, the movie’s deepest fear concerns the creeping slump of mediocrity: If greatness lies within us, why can’t we let it out? Maybe it’s because we’re told—in subtle ways—not to shine too brightly and make others feel inadequate. Some pegged the notion as straight out of Ayn Rand (this would have been her favorite movie ever), but the idea was somehow made to feel inclusive via Bird’s humor, panache and narrative clarity. The Incredibles makes us believe in heroes, but more importantly, it reclaims the virtue of heroism itself: a blessing, an ideal, an ambition. And it’s not easy.—Joshua Rothkopf