The interior of a store, looking from outside through an open doorway.
Photograph: Supplied
Photograph: Supplied

The best sex shops in Melbourne

Shop high-quality sex toys, tools and outfits in a friendly and welcoming environment

Adena Maier
Contributors: Liv Condous & Leah Glynn
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If you're at home, bored, alone, with a partner or two... when that frisky feeling hits, it's good to have some a sex toy on hand to help. Whether you're a first-timer buyer or your pleasure playthings need an upgrade, we've put together a list of some of the best sex shops in Melbourne (and online) that cater for all needs and desires.

Not only will you find top-notch toys, but also tools, outfits, fetish gear, sexual wellness products and more. And if you're feeling a bit too shy to visit these spots in person, they all offer very discreet packaging for delivery. Go on, you know you want to...

Looking to get some action? Here are the best sex on premises venues in Melbourne. Or you could check out these swingers parties in Melbourne.

Melbourne's best sex shops

  • Shopping
  • Accessories
  • Melbourne

High Tide rallies against the archetype of sex shops emblazoned with flashing neon signs or blackened windows, aiming to make purchasing sex toys a shame-free, approachable and inclusive retail experience. The store sells adult products for all genders and sexualities, including toys, equipment, lubricants and oils, from a curated collection of more than thirty sexual wellness brands.

Order online here. 

Sexy Secrets have two small stores in Melbourne (Epping and Carrum Downs) but manage to make big waves across the city. The staff are knowledgeable and super friendly, and are happy to talk you through the product range – which includes toys for men, women and couples. There’s something for all shoppers here, whether you’re after something high end or are on the hunt for a bargain. 

Order online here.

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  • Things to do
  • Fitzroy
Lucrezia and De Sade
Lucrezia and De Sade

Tucked up the far end of Brunswick Street lies Lucrezia and De Sade, a store stockpiled with fetish clothing, accessories and toys to satisfy any pursuit and pleasure. The store boasts one of the most diverse collections of quality fetish and BDSM products in the country, much of which is designed and manufactured on the premises. An incredibly thorough product range and the knowledge of the staff is what distinguishes this little shop from the rest.

Order online here.

  • Shopping
  • Fitzroy
Passionfruit: The Sensuality Shop
Passionfruit: The Sensuality Shop

A feminist-owned sex shop means this store is less about raunch and blow-up dolls, and more about buying toys that are fun to use (together or alone). There's the standard array of high-tech, German and Scandinavian-made vibrators, along with books, lingerie, lubes and oils. Passionfruit is as much about sensuality as it is about sexuality. The perfect place for newbies and couples, the focus here is on being a more attentive and devoted lover. 

Order online here.

Other Australian online stores to support

This award-winning company has been in the business of pleasure since 2002. Lovehoney prides itself on being super-inclusive and uses its website as not only a store but also a sex positive content portal. You'll find loads of information on finding the right toys, lingerie, bondage, lubricants and more. They stock wares from all the big names but also have an impressive range of Lovehoney-branded goods, too.

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This woman-owned sex toy warehouse has been operating since 2002. Femplay stocks an incredibly extensive range, with thoughtful touches like sex toy cleaners, batteries and an encyclopedic catalogue of lubes. Femplay discreetly ships across Australia and to a few international locales for globally-minded lovers.

Sometimes you just want to shop at the department store, ya know? This horny Myer has many virtual levels of products for you to browse. From anal toys to pheromone candles, Adult Toy Mega Store have got it all. Plus, they take their support of Australian sex lives seriously with an in-house podcast and regular sales.

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It's highly likely you've seen the splashy bricks-and-mortar Club X stores around the country. But did you know you can order from their massive range online? This sexy stalwart has toys, fetishwear, bondage and other accoutrements for all: him, her, them, couples and beyond. Club X's size and scope also means there are incredible discounts and sales to make the most of too.

The most specific sex toy purveyor on this list, Fleshlight sells... well, fleshlights mainly. Find a diverse range in their online store with the tubular units coming in different colours, textures and purposes. There are realistic casts of famous models (with an impressive gender parity) to browse or a "create your own" section if you're a customising customer. 

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Aside from having killer SEO, Adultshop.com also consider itself to be the passion and pleasure expert. Head here for exclusive kits and bundles, a section devoted to romance and seduction and LGBTQIA-friendly shopping. They also offer free shipping on orders over a modest $59.

JouJou takes the cake when it comes to tentative buyers. Their site has an excellent beginner's section that aggregates content and products for those just starting out on their sex toy journey. You can also ramp up the heat if you're more of an expert with guides for more confident customers after something new and a huge range of products for all tastes and positions on the gender spectrum.

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